STORE FIXTURES FOR MOTORCYCLE SHOWROOMS WORLDWIDE
Showroom fixtures for 780+
Harley-Davidson dealerships worldwide
Great customer service for a global brand
Harley-Davidson® is the legendary American motorcycle manufacturer, founded in 1903. It is an iconic brand widely known for its loyal following — with owner clubs and events worldwide as well as a company sponsored, brand-focused museum.
CUSTOMER EXPECTATIONS
Delivering showroom fixtures for Harley-Davidson worldwide since 2010
CAPS is an authorised fixture supplier for Harley-Davidson® globally. We have supplied fixtures for over 780 dealerships worldwide.
COOPERATION WITH HARLEY-DAVIDSON IN NUMBERS
2010
We have been cooperating with Harley Davidson for over a decade
780+
Dealerships worldwide received our fixtures
75
The number of countries our showroom fixtures were delivered to
6
The number of continents H-D fixtures were delivered to
CASE STUDY
Supplying store fixtures to motorcycle showrooms worldwide
Manufacture of showroom fixtures
We have been delivering store fixtures for Harley-Davidson dealer showrooms globally since 2010.
How do we manage to meet the needs of such a global, iconic brand?
It’s all about the unique CAPS business model built around our global resources and philosophy based on:
- own production facilities + outsourcing from China
- 4 warehouses across Europe
- team of experienced engineers and designers
- SAP-powered processes
- efficient supply chain management
- great customer service
Customer service package
Especially for H-D, we created a supply model for dealers: manufacture and supply of Harley-Davidson® showroom fixtures using in-region supply chains: in Europe (Poland) and China.
CAPS are also responsible for leading periodic adaptations of fixtures and POS displays to support new H-D merchandising strategies.
CAPS are also responsible for leading periodic adaptations of fixtures and POS displays to support new H-D merchandising strategies.
Going the extra mile
We always look for ways to improve the way we run our business. To support our customer even better, we created a dedicated online CRM program for tracking orders and archiving dealer fixture data for the client.
Efficient communication is key. We always communicate changes to the Harley-Davidson® dealers via bespoke catalogues and informational materials designed specifically for each global region.
