NEW CAMPAIGN POS MATERIALS FOR KRYS OPTICAL SALONS

Eyeware display stands for KRYS optician salons

The project was awarded prestigious POPAI Gold award in France
Our customer, Krys, is a leading French optician salon brand. The company operates over 1300 optical salons across France.

POS furniture

EYEWARE DISPLAY STANDS FOR A NEW GLASSES COLLECTION

NEW CAMPAIGN DISPLAY

We created a display to assist Krys in launching the latest innovation of their Kiss range of glasses, a new collection advertising a variety of bright colors and materials: phosphorescent glasses!

WOW RESULT

Result? We are introducing an intriguing, interactive shopping experience! Wearing glasses has never been so fun! The project was recognized with POPAI Award.

SPECIAL EFFECTS

The display is a battery-powered, dibond sheet shaped to theatralize the glasses : on one side, the models on display, on the other, a black light-lit casing for activation of the glasses’phosphorescent pigments.

MATERIALS

We applied dibon and LED when producing the display.

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