NEW CAMPAIGN POS MATERIALS FOR KRYS OPTICAL SALONS
Eyeware display stands for KRYS optician salons
EYEWARE DISPLAY STANDS FOR A NEW GLASSES COLLECTION
NEW CAMPAIGN DISPLAY
We created a display to assist Krys in launching the latest innovation of their Kiss range of glasses, a new collection advertising a variety of bright colors and materials: phosphorescent glasses!
Result? We are introducing an intriguing, interactive shopping experience! Wearing glasses has never been so fun! The project was recognized with POPAI Award.
The display is a battery-powered, dibond sheet shaped to theatralize the glasses : on one side, the models on display, on the other, a black light-lit casing for activation of the glasses’phosphorescent pigments.
We applied dibon and LED when producing the display.