NEW CAMPAIGN POS MATERIALS FOR KRYS OPTICAL SALONS
Eyeware display stands for KRYS optician salons
The project was awarded prestigious POPAI Gold award in France
Our customer, Krys, is a leading French optician salon brand. The company operates over 1300 optical salons across France.
POS furniture
EYEWARE DISPLAY STANDS FOR A NEW GLASSES COLLECTION
NEW CAMPAIGN DISPLAY
We created a display to assist Krys in launching the latest innovation of their Kiss range of glasses, a new collection advertising a variety of bright colors and materials: phosphorescent glasses!
WOW RESULT
Result? We are introducing an intriguing, interactive shopping experience! Wearing glasses has never been so fun! The project was recognized with POPAI Award.
SPECIAL EFFECTS
The display is a battery-powered, dibond sheet shaped to theatralize the glasses : on one side, the models on display, on the other, a black light-lit casing for activation of the glasses’phosphorescent pigments.
MATERIALS
We applied dibon and LED when producing the display.
